Max Godsil Writer/Creative Director Welcome, and thanks for dropping by. I’ve posted the The Work for your viewing pleasure over there on “The Wall.” Check it out. That way à Or, perhaps you’d like to laugh & cry along with Max’s Spellbinding Bio. Or, just download Max’s 15 FPS Reel & Print PDF File to your desktop. Whatever. It’s your call. I’m here for YOU. (In a digital way of course.) Fulfillment is just a click and/or scroll away. Bio Max Godsil was born in Seattle, Washington. He was happily playing bass in one of those loud bands up there, until his father convinced him that he was throwing his life away. He quit playing music to get a double degree in Philosophy & Creative Writing. This qualified him for not much of anything-- except to maybe watch all of his friends become world-famous, with some semblance of emotional equanimity. Fortunately for Max Godsil and other misfits, there’s something called advertising. With occasional breaks for other “creative pursuits,” Max has spent the last 15+ years working for award-winning agencies all up and down the West Coast, including Borders, Perrin & Norrander, VitroRobertson, Big Bang Idea Engineering and BBDO/West. He’s even won a few awards himself. Most recently, he worked at Saatchi & Saatchi in Los Angeles, where he was instrumental in the creation of the now-famous “unbreakable” Tacoma truck campaign; the worldwide-launch of the Toyota Prius; the re-launch of the Toyota Camry (that’s America’s best-selling car, in case you were wondering); and, Toyota’s multi-gatrillion-dollar entry into NASCAR, where no import dared to tread for some 50-odd years. He also helped pen the Toyota “Moving Forward” brand platform - so next time you’re watching football, and someone tells you to “Go any direction you like, as long as it’s forward” you can just blame him. He presently lives in Redondo Beach, CA, and when he’s not chasing his 5-year-old triplets, he’s providing all manner of branding expertise and clever verbiage to clients and agencies far and wide. Someone even called him an “information architect” the other day, which caused him to chortle heartily.